A Visit to the House of Mappin
Canada's Premier Jewelery Store
Situated at the corner of St. Catherine street and Victoria street, in the heart of the fashionable uptown shopping district; is the magnificent store of Mappin & Webb, Canada, Limited, the Canadian Branch of Mappin & Webb, Limited, London, England.
As becomes a store with the traditions of over a century behind it, there is an indefinable air of old world dignity about it that proves a wonderful attraction to the thousands of tourists who would as soon miss a trip to the top of Mount Royal as fail to visit "Mappin's." It exemplifies, to a degree unusual on this side of the Atlantic, Old Country courtesy and Transatlantic "hustle." In short, the service is about as perfect as it can be made.
As might be expected in a House so typically English, the bulk of the merchandise on display is made in England, in the company's own huge factories in Sheffield and London, and no matter what one's nationality may be, or how inclined to crow over "home products," it must be admitted that "John Bull" hasn't so much to learn after all!
It's a far cry from that little shop in Fargate to the great enterprise represented by the name of Mappin & Webb today, with its three magnificent stores in London and its fifteen Continental and ColoniaI branches, but the same spirit of thoroughness which animated the founder in his little shop in England's steel metropolis, is still in evidence in every phase of the business and is in a large measure responsible for its marvellous growth. The store of Mappin & Webb, Canada, Limited, indeed bids fair to outstrip the parent company in its' growth.
Reference may well be made to Mappin Diamonds. One can well believe in the truth of the company's slogan "Mappin Diamonds are famous wherever diamonds are worn."
The following is an extract from The Sheffield Daily Telegraph of December 4, 1919:
'"The name of Mappin & Webb is guarantee throughout the world for plate and cutlery of the highest quality. The founders set an example of thorough and artistic craftsmanship which has survived throughout the century of changing conditions which has rolled by since their initial enterprise, and the superb products of today worthily succeed the painstaking work of the originators.
"The present huge undertaking, which exports goods to every market of the world, owes its existence to a little engraver's shop which was started by Joseph Mappin, the great-grandfather of the Messrs. Mappin of today, in Fargate, Sheffield, in the year 1810."
Included in the store service is a mail-order department of large proportions, where all out of town business is taken care of.
Source: English Speaking World - January 1920