Postby dognose » Wed Apr 21, 2021 12:12 pm
The latest merchandising idea of the Oneida Community, Ltd., consists of supplying baby’s sets and child’s sets of silver plated flatware, packed in attractive gift boxes, beautifully colored with illustrations from various children’s fairy stories. The striking display cartons as received by the jeweler are a ready-made display. This is a most appropriate gift line to feature both in the window and on the counter to attract the very large demand for sensible, worth-while gifts for children. Each carton contains an attractive display card which quickly tells the consumer the whole story. These cartons contain assorted patterns of Community Plate and Tudor Plate, the lining of the boxes being in baby pink and blue. Jewelers will find it worth while to write the Oneida Community, Ltd., Oneida, N. Y., for the circular explaining all about these display cartons.
Source: The Jewelers' Circular - 27th August 1924
Trev.